Southwind

The Advisory Board Company Expands its Suite of Physician Management Offerings

The Advisory Board Company has expanded its suite of physician-focused offerings through the acquisition of Southwind Health Partners, an industry-leading management and advisory firm focused on hospital-physician alignment and physician practice management. The acquisition supplements the Advisory Board’s successful best practice research and clinical integration work, and significantly enhances our growing Crimson™ platform.

Founded in 1998, Southwind has served hundreds of hospitals, health systems and medical centers nation-wide. Southwind’s professionals have deep expertise in a comprehensive range of alignment models and topics including physician employment, clinical integration, information technology deployment, medical staff planning and other strategies.

With the addition of Southwind, The Advisory Board is pleased to offer a more comprehensive portfolio to assist members with all aspects of physician alignment.

About Southwind

Aligning Hospitals and Physicians in Systems That Work

A division of The Advisory Board Company, Southwind offers management and consulting services focused on aligning hospitals and physicians through a comprehensive set of solutions including physician employment, clinical integration, information technology deployment and other strategies.

Our Value Proposition

Southwind’s focus is to make a meaningful difference at the intersection of the hospital-physician relationship. The Southwind team is a high-performance group of dedicated professionals with extensive expertise in hospital-physician alignment and physician practice management. Our executives possess the knowledge and experience required to optimize the financial and operational performance of hospital-sponsored physician practices. Our capabilities in physician practice management, revenue cycle improvement, financial turnarounds, medical staff planning, strategic planning, and hospital-physician alignment allow us to tackle the most challenging problems facing hospital-sponsored physician enterprises today.

Our Offerings

Southwind assists hospitals, health systems and academic medical centers across a broad range of physician alignment strategies, including:

Strategic Planning for Physician Alignment

  • Medical staff planning
  • Recruitment incentives for private practice physicians
  • Practice management information systems and electronic health record deployment
  • Clinical Integration (CI)
  • Physician employment

Business Planning for Specific Alignment Strategies

  • Physician manpower planning and community physician needs assessment
  • Organizational structure, governance and management
  • Aligning incentives through physician compensation plan design
  • Deployment of key information technologies
  • Financial analysis and performance benchmarking
  • Revenue cycle and central billing office performance improvement, policies and procedures development and analysis
  • Physician practice acquisition due diligence and facilitation
  • Fair market value physician compensation reviews

Interim Management and Consulting Services

Southwind’s core services include interim management of hospital-owned physician practices and start-up of the Clinical Integration enterprise. Its interim management services are used by hospitals to make positive change to current operations – or set up new operations – that will result in a financially sustainable physician group practice and/or CI enterprise.


For details on our offerings, please visit Southwind’s web site at http://southwind.advisory.com


Contact Us

Bob Vernon, Director of Development
programinquiries@advisory.com
Phone: (615) 620-5165

Our Location

Southwind, a division of The Advisory Board Company
210 25th Avenue North, Suite 1112
Nashville, TN 37203
Telephone: (615) 385-2126